Project Chronos Design Philosophy




Branding Workshop with Mark Shiels we discovered more time based, elements to include with Project Chronos, ultimately we are a brand similar to watches as we emphasise the importance of time.

During Semester 1 we had a brand, but the brand was not reflective on what Project Chronos aims to do, Our logo needed to be re-worked to be more dynamic, more legible and ultimately more neat and tidy. Our project books design was not sharp and dynamic enough to fit our brand. Our Instagram was not branded enough and looked like a regular Instagram not a professional Project.

Now we have fixed all those problems and believe we have a distinguishable brand and well thought out design for the book, Instagram, Each individual video as we have incorporated a custom Project Chronos introduction, and logo.


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